TurningArt Raises $750K To Be The Netflix For Artwork

TurningArt, a startup that aims bring a Netflix-like model to the art world, has secured $750,000 in seed funding led by NextView Ventures with participation from Niraj Shah, Steve Conine, Thomas Lehrman, and Will Herman.

Launched in August 2010, TurningArt allows customers to rotate prints of contemporary artists in their home or office for as little as $9.99 per month. Similar to the way you pick movies on your Netflix account, customers can build a queue of artwork they’d like ‘rent’, and TurningArt will then ship that artwork at their preferred frequency.

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